The Alternative Look

14:07 Unknown 0 Comments

It's difficult to escape the fact that in recent times the vintage look has been adopted by mainstream brands and designers. A look that was once restricted to daring fashionistas and over 50's who never buy new clothes is now a favourite amongst teens across the country. As a huge fan of all things non-mainstream, I must say that I don't wholly approve of the sudden popularity of vintage clothing. With New Look doing parkas, Primark offering Flannel Shirts, River Island selling tie dyed tops and brothel creepers available all over the place, it often seems like the true message of vintage (and to that extent, all variants of alternative) clothing has been somewhat blurred. That message is to look unique- to wear something that you won't find anyone else wearing. Fortunately that look can still be achieved with through other styles- punk, goth and lolita for example. Hence I think these styles deserve a reanalyis. Who knows, they might be all the rage in 2 years time.